Innovator, designer, strategist, futurist, transformer of brands for growth, Jean-Pierre Lacroix is President of Shikatani Lacroix Design (SLD). LD is a global branding firm specializing in transforming customer experiences for financial institutions and retailers brands. A key tenet of the company’s approach is the constant review of trends and market dynamics influencing ideal transformation outcomes.

Jean-Pierre Lacroix is strongly committed to design innovation. In addition to pioneering the successful firm, Jean-Pierre is also Past President of The Association of Registered Graphic Designers of Ontario, Past President of DIAC (Design Industry Advisory Committee), board member of SEGD (Society of Environmental Graphic Designers), as well as former Director of the Packaging Association of Canada.

• Company: Shikatani Lacroix Design